Tim And Ellie Welsh Dragon Hero

Our Team

The people behind our services to you are strategists, creatives and digital specialists who know a pretty campaign from an effective one.

We love and admire the wellness work of coaches, therapists, healers, trainers, clinics and retreats. We've walked the healing path ourselves. Now we help healing practices to blossom into reliable growth.

Who we are

Ellie at dawn before sunrise
Looking towards the sunrise over Pewsey Vale

We're a creative agency, specialising in health and wellness. We know and love owner-led practices with two to fifty practitioners, but we also help well funded early-stage solopreneurs, or larger practices with an overworked marketing department.

You'll find us pretty anti-marketing agency. We listen, research, create and tailor in ways that express your unique healing approach. To bring you out of your marketing shadow.

Meet your team

Portrait of Ellie and Tim
Senior creatives are always on your side

There's two of us in the studio everyday, plus a small cohort of contract specialists. We have decades of experience in marketing, video and sales.

Tim Cumming

  • 30+ years in digital marketing and strategy
  • Film-maker, graphic designer and photographer
  • Meditator and light student of Buddhism
  • Expert in ethical SEO and conscious content
  • Fractional marketing director for several brands
  • Loves digital painting, walking and listening to audio books
  • Music in all its life-lifting genres
"Marketing should amplify the good you do, not compromise it."

Ellie Pratley

  • 25+ years in retail management
  • Production manager and hyper-organiser
  • Creative video production and editing
  • Website, content and systems management
  • Social media management
  • Loves gardening, walking the landscape and socialising with friends
  • 70's and 80's music
"Your digital presence should feel as nurturing as your practice."

Our vivid toolkit

We've believe that tangible, visible deliveries are the most important of all. Because when you start marketing, everything is unfamiliar and untested, a future unknown. So the kindest and most useful way forward is to shine a light on the path to growth. We have 10 sets of deliveries for that:

One structured conversation. Everything useful in one place.

We start with a single session. A structured conversation about the practice, its current clients, and the gaps between where it is and where the work should be taking it, no pitch.

You may arrive at this session expecting to explain your practice. What usually happens is that our questions do most of the work. Good enquiry surfaces what's most helpful.

In one session, we cover:

You leave with a named gap and next step. A direction built on your actual situation.

One session establishes direction clearly. So booking it is the clearest first step available right now. The session is paid, bounded, and complete in itself - useful regardless of what follows.



Valuable convo: simple quick connection:

The partnership adjusts. You don't start again.

Practices change. An associate joins. A flagship service gets retired. Pricing moves to reflect experience. A new client profile emerges that shifts who the practice is genuinely built for. Each of these is a normal development. Most growth partners treat it as a reset.

We accumulate. The work builds on itself. Each stage of the practice's development builds on the positioning, retention structures, and client understanding already established together.

What changes is the emphasis. A practice adding associates needs different support to a solo founder refining their offer. A practice entering a new service area needs different attention to one deepening an existing specialism. We adjust the partnership to reflect where the practice is.

A reset costs time, money, and the institutional memory of what has already worked. A partnership that carries forward what's been built compounds its own value - for the practice, for the team, and for the clients, who experience continuity rather than a rebrand every eighteen months.

"As the practice grew, the support grew with it. We didn't have to explain ourselves from scratch each time something changed."

We work with practices for the medium and long term. The relationship deepens as the practice does.

A long-term partnership is like a reliable instrument.

Other pages about us

Explore our ways and our work further:

The practices that engage seriously here come away with something precise: a named client, a clear direction, and a commercial structure built on what's already working.

One conversation clears more ground than months of circling - book your discovery session and leave with something useful.

Therapy Space

The Careful Ones Always Read This Far.

And careful is exactly what we're built for. We have an ecosystem, a visual river and a story garden waiting to make sense of themselves - they do, over coffee, in a conversation that goes properly both ways. Milk and sugar?

Find your Sunlight  ▶